by admin | Sep 1, 2025
Simplifying Ticket Buying Agile Iteration Design Systems Usability Testing The Beating Heart of Ticketmaster The North America Event Details Page (EDP), where fans pick tickets for their next live experience, drives 66.7% of global traffic and serves as the heartbeat...
by admin | Aug 27, 2025
Globalising Smart Queue Design Systems Globalisation Interaction Design A Fair, Secure, and Scalable Queue Ticketmaster’s Smart Queue handles millions of fans during the world’s biggest ticket onsales. In 2024, I led a reskin to align the experience with the evolving...
by admin | Jan 18, 2023
Antum Loyalty App Design Systems UI Design Wireframing Project overview This project was undertaken for the Fawaz Alhokair Group (FAH), the largest developer, owner, and manager of department stores and fashion retail in Saudi Arabia. The goal was to develop a...